WOMEN IN FILM
A Case Study

Everybody deserves a shot at the American Dream.

Women In Film (WIF) makes sure they get it.  Through dedicated outreach, WIF helps hundreds – even thousands – of women succeed in the entertainment and media industries, producing their first films, landing their first jobs or achieving excellence in their chosen field.  During the past three decades, WIF has grown from a small nine-woman group to a world-renowned organization with more than 10,000 members in 35 chapters across 18 countries.  To further expand the reach of this progressive organization, REP partnered WIF with General Motors, a corporation known for its support of the cultural arts.

A dream is just a goal that has yet to be realized.  At REP, our goals are to make sure that you realize yours.

Women’s legacy in film is an inspiring one, capturing both the changing times and the women who helped change them.  Through a powerful new alliance, WIF and GM are helping a new generation of women continue the legacy, accelerating the creative, now and into the future.

The WIF/GM Alliance provides a multitude of programs that put women in entertainment on the fast track to success, giving industry newcomers hands-on experience and providing them with access to education and opportunities as they embark on paths to fulfill their highest potential.   

REP is the hub for all Alliance activity, spearheading every element, initiative and relationship, both nationally and locally.  REP’s invaluable support services include:

Event Planning  
REP manages every Alliance event from concept to completion, working closely with WIF and GM contacts to maximize Alliance exposure through high visibility placement in marketing and publicity materials, signage and speeches – before, during and after the event. 

Art Direction
The REP design team conceptualizes and designs visual elements such as print ads, collateral and signage, streamlining efforts and facilitating collaboration to enhance visibility and contain costs.

PR Management
REP develops all branding messages, ensuring consistency across events and programs.  As press facilitator, REP capitalizes on every media opportunity to keep the Alliance in the public eye.  

Website Creation and Maintenance
The Alliance website is a valuable resource for the entertainment community, the press and the public.  REP created the site design, managed content and programming and provides 24/7 site maintenance.

For more information on the WIF/GM Alliance and its many programs to help women succeed, visit www.women-in-film.org.